Just thought of this and not really sure whether anyone else has commented (apologies in advance if they have).
The Mac Air ad shows the all new must have object of envy being unwrapped from an inter-office document envelope. Thats how thin it is! It then outlines all the modern non-wired, non-optically driven features it possesses.
The problem for me is that in these email/facebook/twitter fueled communication networked days, who uses OR HAS EVEN SEEN an old distribution envelope like that in 5 years???